Unrational Leadership™
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The Search for
Unrational Leadership™

by Charlie Fleetham

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"Unrational Leadership™
is leadership that
consciously and knowingly
endorses both
rational and irrational
methods for achieving a
desired outcome."
- Charlie Fleetham


Can a dream offer a multi-million dollar stock tip? Can the flights of paper airplanes guide an executive team through an organizational change? Can a pair of dice help someone decide if divorce is the right (and ethical) course of action?

They can in the world of the Unrational Leader!

From the first paragraph, The Search for Unrational Leadership™ challenges our rational mindset and keeps circling and wrestling this overgrown hydra of the Modern Age until the reader is infected by a question: "Do I really know myself?" Then, the book serves up a young knight, TrueHeart, who takes the only heroic journey left in the Modern Age - the journey into oneself. This one-of-a-kind book will teach you how to take several different routes into the irrational side of your personality, that is, your unconscious. The routes are revealed with a mysterious mixture of fact and fantasy. And, each journey offers you the opportunity to tap an underutilized piece of your personality. Filled with prescriptions for solving complex problems and with surprises that will delight your senses, The Search for Unrational Leadership™ is destined to become a classic in our time.

Based on the theories of Carl G. Jung, the famous Swiss psychiatrist and contemporary of Sigmund Freud, the groundbreaking process of unrational leadership was developed by management consultant, Charles Fleetham, to help his clients resolve their most difficult leadership challenges. Consciously breaking away our culture's rational moorings, Unrational Leadership™ teaches its readers how to tap their unconscious and creatively use the discoveries to achieve personal and professional goals. The book shows concrete examples of how this innovative approach has been effective-citing a range of success stories from helping an eighth grader make a life changing decision to resolving a fourteen year old lawsuit between a large city and its surrounding suburbs.

Needless to say, Fleetham presents basic theory, practical applications, and numerous examples of how unrational leadership has worked, but he also weaves the adventures of a knight and a three act play into his hard-hitting, business oriented program. All and all, Unrational Leadership™ makes it clear that using non-traditional and creative techniques in a corporate setting is not flaky - it's essential business. In a crowded marketplace of me-too leadership development books, Unrational Leadership™ is the only one that challenges and overcomes our culture's destructive addiction to rational thinking.